Loyalty -VIP Customer Reward Program

Loyalty -VIP Customer Reward Program

Overview

Loyalty is a reward program for VIP customers. You can either assign points per $ spent or by orders placed, allowing you to reward spending or visits


Customers are assigned VIP cards which you swipe before making a sale. This accrues points which qualify them for promotions. These promotions could for example be a free cup of coffee or 50% off their purchase. 


VIP Point System Setup

Go to Back Office > Menu > Promotions > VIP point system Setup

Click on  

This is where you set what type of point system you want to run.


 Give the point system a name 


Choose the amount of points they will receive (Has to be a whole number. Decimals not allowed)


Choose if they accrue those points for orders placed or Amount Spent. If Amount Spent is chosen you can use a decimal. For example you could set it so the customer would get 1 point per 0.5 dollars spent, or 1.5 dollars spent. Amount spent also means per transaction, So if you have 1 point per $ and you spend $1.50 on 2 separate occasions the points earned will be 2 not 3


Press “Save”

You can have more than one scheme running at the same time. So a customer could earn points for each order and for amount spent on that order


VIP Reward

Rewards are promotions. They are what you will be allowed to give to the customer depending on how many points they have or had previously.



Go to Back Office > Menu > Promotions >  


Add in the details of the reward


Coupon Name – This is a Friendly Description shown here only

Coupon Description –  Will show as the name of the button on the front end

Coupon Code (For Online Use) – This can be used for a discount when ordering online

Max Value – The maximum amount of money that can be discounted off the bill. For example, if you set this to 10 and had the discount be 50%. The most it would remove off the bill is $10. If you leave this blank then it does not apply

Can be used with other specials? – Whether or not this promotion can be used with other promotions

Requires manager override – Will the use of this promotion require a manager approval or not

Start Date – The date the Promotion will work from

End Date – The last date you will be allowed to apply this promotion. If you tick Does not expire then the promotion will work forever

 

Condition that must be met


Here is where you enter the amount of points needed to qualify for a reward.


You can either assign a promotion based on the points currently available or the total of all the points they have ever received. This is so you can reward loyalty over a longer period of time. 


For example, you could give a free coffee for every 20 points earned. Each time that reward is used the amount of available points will be reduced by 20, but the historical points will remain. You could have another reward that says once you get to 1000 points you get 15% off every coffee.


Keep in mind that legacy or historical points do not get reduced. If a customer needs 1000 points to get that 15% off then once they get to 1000 points they will always be eligible for that reward. 


 


This is the section where we set the actual reward itself. The customer can either receive 


 % discount off the whole bill

An amount of money removed from the bill

1 checked item for a definable percentage off

All checked items for a definable percentage off (They will only be able to get 1 of each selected item)


On the last 2 you can choose the menu items that the promotion is allowed to apply to. Allowing you to give away just a coffee but not a tea if you wanted

If you click on the blue link you will be able to choose 1 or more items


Click “Submit

 


Changes or suggestions to this article can be made here: https://tinyurl.com/ordercounterloyalty

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